Tenth Floor Labs

We build digital systems that bring you customers and automate what happens next.

Websites and apps, WhatsApp and AI automation, CRM, and Google & Meta ads — engineered as one system for clinics, real estate, coaching, D2C brands and growing businesses across India.

Maulik Gupta, Founder & Lead Engineer
Maulik Gupta
Founder & Lead Engineer · you'll talk to me
Mon–Sat · 9am–8pm ISTHindi & English
acquisition-system
Live
Ad
Website
AI agent
Lead
CRM
Event log
  • 09:41:02Google ad click — “dental implant cost”
  • 09:41:03Landing page loaded in 1.1s · mobile
  • 09:41:09WhatsApp opened · AI replied in 6s
  • 09:42:15Qualified · budget ₹40k · this week
  • 09:42:16Added to CRM · reminder 10:00 tomorrow
Fixed quote
Pay in milestones
You own everything
Weekly previews
30 days of free fixes
Talk to the builder

Engineered with the tools behind modern products

Next.jsReactReact NativeFlutterShopifyTypeScriptNode.jsGoPythonPostgreSQLWhatsApp APIClaudeOpenAIn8nZohoHubSpotRazorpayTallyGoogle AdsMeta AdsGA4Next.jsReactReact NativeFlutterShopifyTypeScriptNode.jsGoPythonPostgreSQLWhatsApp APIClaudeOpenAIn8nZohoHubSpotRazorpayTallyGoogle AdsMeta AdsGA4

What we do

One team for the whole customer journey.

Most businesses stitch together a web designer, an ads agency and a chatbot vendor — and leads fall through the gaps. We build every piece to work together.

01 — Build

Websites, Apps & Software

Fast websites, stores, apps and custom software engineered to convert.

02 — Automate

AI, WhatsApp & CRM

Every enquiry answered, qualified and followed up — automatically.

03 — Grow

Ads, SEO & Conversion

Google & Meta ads, SEO and funnels, tracked to revenue.

05 — Support

Maintenance & Redesign

Keep your site fast, secure and current after launch.

Not sure?

Tell us the goal. We'll suggest the smallest setup that gets you there.

How it works

Attract. Convert. Automate. Grow.

Four stages, one connected system. Each feeds data to the next, so it gets better every week it runs.

  1. 01

    Attract

    Ads · SEO · Maps

    Google and Meta campaigns reach people already searching for what you sell.

  2. 02

    Convert

    Web · Landing pages

    A fast, focused page turns the click into a WhatsApp chat, call or booking.

  3. 03

    Automate

    AI · WhatsApp · CRM

    AI replies in seconds, qualifies the lead and schedules every follow-up.

  4. 04

    Grow

    Tracking · CRO

    We track every rupee to revenue and put more budget behind what works.

Selected work

Systems we've shipped.

Why us

Not just ads. The entire acquisition system.

Agencies run campaigns and hand leads over to chance. We're engineers first — we build the website, the automation and the tracking, so every click has somewhere to go.

What you getTypical agencyUs
Runs your ads
Builds your website & landing pagesOutsourced
Replies to leads in seconds, 24×7—
CRM, follow-ups & automation—
Tracks ad spend to actual revenueClicks only
Publishes prices upfront—
Ad accounts & code in your nameRarely
Maulik Gupta, Founder & Lead EngineerFounder · Engineer

“Most agencies hand your project to a junior team after the sales call. Here, the person you talk to on WhatsApp is the engineer who designs and builds your system — and stays on after launch.”

Maulik Gupta
Founder & Lead Engineer

Full-stack engineer who has built production systems for one of India's large health-tech platforms, plus fintech, ed-tech and AI products.

Security practice

Cybersecurity & compliance, advised by a serving CISO.

vCISO, security audits, penetration testing, ISO 27001 & SOC 2 readiness and DPDP/GDPR compliance — from partners with enterprise security experience across India, Europe and the USA.

Principal Security Advisor

Serving CISO · 31+ years in technology
India

A serving CISO at a global European telecom and IT services group, with 31+ years of making security a business advantage.

Leads information security for international operations at a global enterprise, where security has to hold up across countries, regulators and thousands of users at once.

Brings 31+ years across IT systems integration, business process optimisation and security leadership, and advises our clients on security strategy, governance, risk and audit readiness, the way a board-level CISO would.

Serving CISO31+ years in technologyMulti-country security governanceBoard-level risk reporting
Works with
ISO 27001 · NIST CSF · GDPR · NIS2 · Risk & governance

Security & Compliance Partner

India · Europe · USA

A hands-on security specialist across India, Europe and the USA, covering cloud, privacy and penetration testing.

Has delivered cybersecurity work across India, France and the United States, so knows exactly what an EU auditor, a US enterprise buyer and an Indian regulator each expect to see.

Leads our penetration testing, cloud security reviews and privacy compliance (DPDP and GDPR), and is a published researcher in IoT security.

3 continentsCloud & privacy securityPublished IoT security researcherAzure security certified
Certified
Microsoft Certified: Azure Security Engineer Associate
Works with
GDPR · DPDP Act · Europrivacy · OWASP · Azure security · GRC

DPDP obligations apply from 13 May 2027. See how your website looks to an attacker in 10 seconds.

Pricing

Clear starting points. Fixed quotes.

We publish our prices so you know within a minute if we're a fit.

Websites

Starting from
₹25k
one-time

Fast, conversion-first websites, landing pages and online stores.

  • Custom design, no templates
  • Mobile-first, built to load in under 2s
  • SEO, analytics & WhatsApp capture built in
  • Starter sites live in 10–14 days
Get my quote
Recommended

Automation

Starting from
₹37.5k
setup · AI chatbots from ₹75k

WhatsApp automation, AI assistants, CRM and workflows.

  • WhatsApp Business API + green tick application
  • Instant replies & lead capture 24×7
  • CRM sync & follow-up reminders
  • AI assistant & integrations on Growth plan
Get my quote

Growth

Starting from
₹12.5k
per month + ad spend · full-funnel ₹50k/mo

Google & Meta ads, SEO and conversion optimisation.

  • Search, Maps & Click-to-WhatsApp ads
  • Conversion tracking set up properly
  • Plain-language reports (weekly from ₹25k/mo)
  • Cancel any month
Get my quote

Every service has its own detailed packages. See the full rate card or get an instant estimate.

FAQ

Questions, answered.

What kind of businesses do you work with?+

Clinics, real estate, coaching institutes, fintech and SaaS companies needing security and compliance, D2C brands, restaurants and cafés, hotels and resorts, travel agencies, adventure operators, salons and gyms, manufacturers and distributors, and startups — anyone for whom a steady flow of qualified enquiries matters.

How much does a website cost?+

It depends on pages, features and integrations. Every project gets a fixed quote after a 20-minute call, and our pricing page and cost estimator show honest starting points so you know where you stand upfront.

Are there hidden charges?+

No. You get a fixed quote. Third-party costs — domain, hosting, WhatsApp message fees, ad spend, software licences — are paid by you directly, at cost, and we list them before you commit.

Are there monthly costs after launch?+

Yes, and we tell you upfront. A website needs a domain and hosting, and WhatsApp automation has a small platform fee plus Meta's message fees, all paid directly by you at cost. Care, support, ads and SEO plans are optional and monthly, with no lock-in. Each service page lists its ongoing costs.

Will I own my website, code and accounts?+

Yes. Domain, code, ad accounts, WhatsApp number, CRM and data are all in your name from day one. We're added as admins, and you can remove us any time.

How do payments work?+

Projects are paid in milestones: 40% to start, 30% on design approval, 30% at launch. Monthly services can be cancelled any month. Every payment comes with a proper invoice.

What happens after launch?+

You get 30 days of free fixes. After that, optional monthly care plans cover hosting, backups, security, updates and small changes.

Can we talk in Hindi?+

Haan, bilkul. We're happy to talk in Hindi or English on WhatsApp and calls.

Do you work with clients outside Bengaluru?+

Yes. We work with businesses across India and abroad over WhatsApp, calls and video, with weekly preview links so you always see progress.

Tell us what you're trying to grow.

One message is enough. You'll speak directly with the engineer who builds your system — and get a fixed quote, not a sales pitch.

Call WhatsApp us